To develop a superior plan, sales and operations planning must consider:
A) customer demand.
B) capabilities of suppliers.
C) capabilities of logistics service providers.
D) All of these must be considered when performing S&OP.
Answer: D
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The professional obligation school of social responsibility holds that ________
A) business directors and managers should be licensed by meeting university requirements and passing a state or a national test B) government should set up standards of socially responsible conduct for each industry C) businesses should be judged solely on the criteria of economic efficiency and how well they contribute to growth in productivity and technology D) business entities are distinct organizations in our society and that their sole purpose is to increase profits for shareholders
When writing a goodwill message, you should
A) type the note so that it is easier to read. B) discuss resale in the closing. C) use a sincere tone. D) use the indirect organizational approach. E) use a form letter for efficiency.
Which environmental marketing strategy entails re-shaping the industry through the creation of differential value for consumers and through making contributions to society in the form of both reduced costs and reduced environmental impact?
A. environmental cost leadership strategy B. eco-efficiency strategy C. sustainable value innovation strategy D. beyond compliance leadership strategy E. eco-branding strategy
Scenario A: Yolanda is a consultant for four companies with international operations. Each of them has selected a different global strategy. Acme Gaskets uses its established skills in producing gaskets that it will sell in foreign markets. Krunchers Chips produces locally targeted snacks for which it has built specialized plants in each local region. It customizes its snacks according to the tastes and preferences of the local consumers. Harman Motors offers a standardized economy automobile and has a single worldwide corporate headquarters from which it centrally manages the entire company's operations. Finally, Gold Medal Industries is located in Tajikistan where wages are quite low. The company produces machine housings that are fairly easy to manufacture and require little employee
skill. These pieces are then sent to its locations abroad to be finished by a more skilled workforce, taking into account the customs and benefits desired by each of those particular populations.From Scenario A, it can be concluded that Krunchers Chips is using the ________ model of international competition. A. transnational B. multinational C. domestic D. international E. global