When creating a questionnaire about customer satisfaction with a large department store, a researcher asks, ‘How often do you make purchases from our store?’ with answer choices such as: ‘Very Often’, ‘Often’, ‘Sometimes’, ‘Seldom’, and ‘Never’. When analyzing the data from this questionnaire, the researcher may encounter difficulty when assessing the store’s popularity because:
a. The researcher used vague quantifiers in his question.
b. The question was categorical.
c. The question was double-barrelled.
d. The question used highly technical terminology.
a. The researcher used vague quantifiers in his question.
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A visual stimulus is to ____, as an auditory stimulus is to ____
a. ?sine waves; tympanic energy b. ?electromagnetic energy; compressed air c. ?frequency waves; volley waves d. ?neurolinguistic energy; gustatory energy
You are setting up a behavior modification plan for a classroom. In dealing with the undesirable behaviors in this classroom, you will identify and remove the rewards for these behaviors and in doing so bring about
a. operant shaping. b. extinction. c. respondent aversion. d. token inhibition.
In the triangular theory of love, companionate love is made up of intimacy + commitment
Indicate whether the statement is true or false.
According to Phinney, what ethnic identity status involves associating only with members of one's own ethnic group and rejecting the ways of the majority culture?
a. assimilation b. marginality c. separation d. biculturalism