Viral marketing is:
A) the use of non-traditional media to promote a company's website
B) a form of database marketing
C) preparing a marketing message that is in some way passed on from one individual to another through digital means
D) using a virus to spread a marketing message
C
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Individuals can deduct from active or portfolio income losses of up to $25,000 from real estate rental activities in which they actively participate.
Answer the following statement true (T) or false (F)
When the bond coupon rate of interest is less than the market rate of interest, the bonds will sell at:
a. a discount or a premium. b. a premium. c. face value. d. a discount. e. a discount or at face value.
A grocery chain is considering the installation of a set of 4 self-checkout lanes. The new self-checkout lane setup will replace 2 old cashier lanes that were staffed by a cashier and bagger on each lane
One cashier mans all 4 self-checkouts (answering questions, checking for un-scanned items, taking coupons, etc). Checkout on the new lanes takes 2 minutes (customers bag their own orders) while checkout with the old lanes took only 45 seconds. In addition, the electricity costs for both setups are $0.05 per checkout while bagging (material) costs are $0.10 per checkout with the old system and $0.15 for the new system. The new lanes also require $100/shift in capital costs. Assume that the lanes are always in use for 8 hours per day (1 shift) and that a worker makes $10/hour. (a) How many checkouts did the old system provide in a shift? (b) How many checkouts does the new system provide? (c) What is the multifactor productivity for each system?
Quality management emphasizes high quality and customer satisfaction through continuous improvement of a company's product or service at the final stages of the production process.
Answer the following statement true (T) or false (F)