Ratification of a contract is a situation in which a principal accepts an agent's unauthorized contract.
Answer the following statement true (T) or false (F)
True
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Wishing to think and act rich like the spokesperson in an advertisement, is a form of:
A) empathy B) intent to purchase C) identification D) attractiveness
Perceptual constancy utilizes two different concepts; which are they?
A. schemata and schema B. schemata and scripts C. affectors and detractors D. scripts and affectors
Richard purchased a coffee maker from Amazon. As he was completing his purchase, the site suggested some brands of coffee for him to purchase. This is an example of
A. mobile marketing. B. standardization. C. information overload. D. sales promotion. E. personalization.
Impulse purchases and store loyalty are examples of _____
a. extended decision making b. routine decision making c. problem awareness d. limited decision making