Messages written to recipients who have little interest in receiving them should use a direct approach
Indicate whether the statement is true or false
FALSE
If your recipient will have little interest in your message, you must sell the recipient on the
message you are sending. This type of message calls for the persuasive approach, in which
you begin by getting the reader's attention in the opening sentence.
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The four constructs that make up our schemata are ______, ______, ______, and _______.
Fill in the blank(s) with the appropriate word(s).
Which of the following is a problem caused by a policy of the EU?
A) Barriers to the free flow of products, services, finances, and labor decreased. B) Policies on trade with nonmember nations were developed. C) Economic powers stepped in to prop up weaker economies. D) Adopting a common currency decreased currency risk. E) The EU represents one of the world's largest single markets.
What changes has globalization brought to labour markets?
a. It creates a symbiotic demand for high value expert jobs as well as service work b. It has made wage costs, everywhere, more costly c. It has driven down wage costs across the globe d. It has led to the deskilling of labour as global firms search for the cheapest wage costs
According to the law of large numbers, what should happen as an insurance company increases the number of loss exposures that it insures?
A) Fewer losses should be expected to occur. B) The amount of premiums needed to cover losses should decrease. C) The volatility of the insurance company's underwriting results should increase. D) The difference between actual and expected results should decrease.