The rationalists of creative advertising argue that
A. the only purpose of advertising is to make an emotional connection with customers.
B. all award-winning creative campaigns definitely lead to sales.
C. advertising should break through the clutter by focusing on logos and products.
D. all commercials must contain an element of inherent drama.
E. advertising must sell the product or service.
Answer: E
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A. information hub B. information map C. subsystem D. database
Journalizing and posting the adjustments and closing entries updates the ledger for the new accounting period
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Compute the F- ratio
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