Different soft drinks target different personalities. This is an example of ________ segmentation

A) psychographic
B) demographic
C) occasion
D) life-cycle
E) benefits


A

Business

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Assigning certain characteristics to people based on their gender, with an assumption of superiority or inferiority is typical of

A) sexism B) homophobia C) prejudice D) discrimination

Business

Which of the following would most likely be considered a short-term goal?

a. Modernization and expansion of the plant b. A product line change c. A unit sales forecast d. A marketing plan to gain a higher percentage of control of the market in five years

Business

In most real-world cases, the supply capacity and demanded amounts result in a(n) ________ transportation model

Fill in the blank with correct word.

Business

The UCC applies to real estate mortgages and trust deeds since they are security interests

a. True b. False Indicate whether the statement is true or false

Business