Jose is the director of Juan's department and Juan has came to his office to tell Jose that their current project is over budget. The communication exchange is best described as

A. upward communication
B. downward communication
C. horizontal communication
D. vertical communication


Answer: A. upward communication

Communication & Mass Media

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This research analysis method involves tracking the performance of our strategy and tactics over the life of the PR campaign or program

A) thematic analysis B) network analysis C) content analysis D) statistical analysis E) trend analysis

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Impromptu speaking

A) is done with little or no preparation. B) is a synonym for extemporaneous speaking. C) is the best method when you can?t find any research on a topic. D) is good for long speeches on complex topics.

Communication & Mass Media

Define persuasion

What will be an ideal response?

Communication & Mass Media

Krista thinks she is great at leading meetings, but the rest of her team does not agree. This understanding represents mindfulness

Indicate whether this statement is true or false.

Communication & Mass Media