The text of a proposal
A) must always follow the AIDA plan.
B) is usually presented in outline form.
C) consists of the introduction, body, and close.
D) should be italicized.
E) is always organized using the direct approach.
Answer: C
Explanation: C) The three components of the text portion of every business proposal are the introduction, the body, and the close. Other elements of the text portion of proposals can vary.
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