USA Today was conceived and led to success by

A) Allen Neuharth
B) Frank Gannett
C) Benjamin Day
D) Rupert Murdoch


Answer: A

Communication & Mass Media

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When Miguel, who is 14 years old and 50 inches tall, hears his mother say, "Hey Shortcakes,

come here. I want to talk to you," he goes ballistic and refuses to listen. The barrier he raises is external noise. Indicate whether the statement is true or false

Communication & Mass Media

Use this type of rugged microphone because remote work can be rough on equipment

A. condenser B. moving-coil C. ribbon D. all of these E. none of these

Communication & Mass Media

Artifactual communication would include __________

a) jewelry b) winking c) gestures d) pupil dilation

Communication & Mass Media

A _____ is particularly effective when an audience is neutral or agrees that there is an issue but has no opinion about a particular resolution

A) ?problem-solution pattern B) ?target pattern C) ?refutative pattern D) ?criteria satisfaction pattern

Communication & Mass Media