To obtain the names of specific potential customers, the business marketer is well advised to employ the services of a commercial data company, since this is both cheaper and faster than any other method.
Answer the following statement true (T) or false (F)
False
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Which of the following is a basic element of effective budgetary control?
a. cost behavior patterns b. cost-volume-profit analysis c. standard costing d. all of the above
All EXCEPT which of the following are reasons that service guarantees are powerful tools for both promoting and achieving service quality?
a. Guarantees reduce consumer complaining, increasing customer satisfaction and information from customers. b. Guarantees force firms to focus on what their customers want and expect in each element of the service. c. Guarantees set clear standards, telling customers and employees alike what the company stands for. d. Guarantees building "market muscle" by reducing the risk of the purchase decision and developing long-term loyalty. e. Guarantees force service organizations understand why they fail and encourage them to identify and overcome potential fail points.
Which of the following best describes the effect on direct labor when management adopts a just-in-time environment?
A) Workers typically perform one function. B) The environment becomes more labor intensive. C) Each employee runs a single machine. D) Workers are often cross-trained to perform more than one function.
The main objectives of physical distribution are decreasing costs while increasing customer service.
Answer the following statement true (T) or false (F)