Emotional selling points are usually more powerful than rational ones

Indicate whether the statement is true or false


true

Communication & Mass Media

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At the most basic level, meanings derive from __________.

A. people B. words C. sounds D. dictionaries

Communication & Mass Media

During discussions in a small group working on solving campus security problems, Huan always finds fault with everyone else's ideas but doesn't seem to contribute many of his own. Huan's behavior role can probably be labeled as __________.

A. task-oriented B. self-centered C. maintenance-oriented D. leadership

Communication & Mass Media

The Association of Theatrical Press Agents and Managers represents the _________ union

a) publicists' b) planters' c) bloggers' d) bookers'

Communication & Mass Media

With regard to the use of humor in the conclusion,

a. it is okay to use an “off-color” joke because the audience now knows you. b. it is safer to use a joke you heard the previous night on television. c. it should never be used in the conclusion, only in the introduction. d. none of these.

Communication & Mass Media