Goodwill
a. is created when a business is purchased at a price below fair value of its net assets.
b. is amortized like patents and trademarks.
c. refers to an intangible asset of a business that is created from such favorable factors as location, product quality, reputation, and managerial skill.
d. is reported in the fixed assets section of the balance sheet.
c
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Of the five core customer segments in the market for environmentally and socially responsible products, members of which group are LEAST likely to demonstrate environmentally responsible behaviors?
A) LOHAS B) Naturalites C) Drifters D) Conventionals E) Unconcerned
The key transportation performance metrics to a company are ______.
A. the manufacturing cost per product B. the elapsed transit time from the initial pickup point to the final delivery point C. the time taken by the consumer to pick up goods from the retail outlet D. the frequency of government inspection of transportation network
The business environment prior to 1974 was "friendly" to companies using scientific management and mass manufacturing methods because:
A. U.S. manufacturers dominated the world economy. B. Industry profits were held by a large number of firms. C. Education levels were significantly higher than they are today. D. Global competition made U.S. industries stronger.
Which of the following is a difference between strategic planning and tactical planning?
A. Strategic planning is done by top-level managers, whereas tactical planning is done by middle managers. B. Strategic planning deals with day-to-day manufacturing activities, whereas tactical planning deals with determining a vision. C. Strategic planning focuses on the short-term objectives of a firm, whereas tactical planning focuses on the long-term objectives of a firm. D. Strategic planning deals with determining specific action steps, whereas tactical planning deals with determining broad action steps.