A major advantage of a ________ strategy is that if the product fails, the company has not tied its reputation to the product
A) blanket family name
B) licensing
C) separate family brand name
D) category extension
E) brand revitalization
C
Business
You might also like to view...
Human skills are about working with ______.
A. ideas B. concepts C. people D. things
Business
Instructions should be divided into a series of steps, and then each step should be written in the imperative mood, which means it is written as a command
Indicate whether the statement is true or false
Business
A(n) ________ is a highly automated batch process that can reduce the cost of making groups of similar products
Fill in the blank with the appropriate word.
Business
An implied contract is not an actual contract
a. True b. False Indicate whether the statement is true or false
Business