Which of the following criteria must be met in the construction of code categories?

a. Code categories must be constructed at the interval or ratio level of measurement
b. Code categories must be open to interpretation by the coders
c. Code categories must be deductively derived
d. Code categories must be exhaustive and mutually exclusive.


Answer d,

Communication & Mass Media

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A. flexibility B. commitment to the conversation C. mindlessness D. availability

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Newsletters can be:

a. only external. b. only internal. c. external and internal. d. none of the above

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As producer your station role involves:

A. planning B. executing C. branding D. engineering E. all but A F. all but B G. all but C H. all but D

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In a speech of introduction, you should use the

A. name the speaker prefers. B. speaker's first name only. C. speaker's last name only. D. speaker's full name.

Communication & Mass Media