When a retailer advertises a "special 24-hour sale on GE brand air conditioners," direct competitive advertising is being used.
Answer the following statement true (T) or false (F)
True
An attractive limited period sale would bring about immediate buying action. The retailer is using direct competitive advertising.
You might also like to view...
Which of the following is the best example of bureaucratic control?
A. Southwest Airlines B. Ritz Carlton C. Monica's Diner D. Levi Strauss E. U.S. Army
Which of the following is a reason for consumers to have privacy concerns regarding cookies?
A. The passwords used to access websites reveal a large amount of personal information without a customer's knowledge. B. The cookies block the ability to log on to certain sites. C. Customers cannot realize the amount of information being collected without their knowledge. D. The cookies may corrupt the consumers' personal software files. E. Governmental agencies may use cookies to collect extra taxes.
Provide the rationale for using expected free cash flow in valuation
A company can use public relations internally as well as externally
Indicate whether the statement is true or false