According to the article Who's Afraid of the Big Bad Ad? about fear appeals inadvertising, the

dependent variable in the study was

(a) content of advertisements
(b) owning, or not owning, a stun-gun
(c) the intensity of stun-gun shock
(d) various questionnaire measures


D

Psychology

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Inside the ear, the ____________________ is the bony, snail-shaped processor, where sound energy is translated into neural impulses

Fill in the blank(s) with correct word

Psychology

When Justin's mother said to her elderly father, "Dad, Justin wants to share his baseball story with you!" he replied, "I don't care about history anymore." Why would her father respond in that way?

Reduced auditory input prevented him from hearing the entire communication. His memory of baseball has faded, so he did not understand what she said. His working memory could not contain the entire spoken message. His sensory threshold was very sensitive.

Psychology

The language deficits of the KE family may originate in

A. a single gene on Chromosome 7. B. multiple genes on Chromosome 7. C. a single gene on the X chromosome. D. multiple genes on the X chromosome.

Psychology

Most standardized tests of intelligence have a distribution of scores that

a. follows the normal curve. b. has a positive skew. c. has a negative skew. d. appears bimodal with two peaks of high frequency. e. is bimodal.

Psychology