According to the service marketing triangle, which of the following lists the types of marketing that must be successfully carried out in order for a service organization to succeed?
A. Functional, hierarchical and relationship marketing
B. Strategic, tactical and operational marketing
C. Relationship, interactive and transactional marketing
D. Lower-level, middle-level and top-level marketing
E. External, internal and interactive marketing
Answer: E
You might also like to view...
Issuing a form report to a client represents a breach of business etiquette
Indicate whether the statement is true or false
Managing bottlenecks is typically ______.
a. a short-term capacity planning issue b. a long-term capacity planning issue c. a medium-term capacity planning issue d. not a capacity planning issue
________ cards are used to control the amount of work in a work center, aiding input-output control
Fill in the blanks with correct word
Which of the following is true of the enforcement process for discrimination charges brought under Title VII?
a. the plaintiff may choose to begin in the state civil rights agency, or may file directly with the EEOC as they wish b. charges must be brought within 60 days of the alleged discriminatory act c. a right to sue letter must be obtained from the EEOC before aplaintiff can file suit in court d. all of the above e. none of the above