Marcus decides that he wants to give a persuasive presentation on the topic of blood donation; however, he has never donated blood himself and doesn't plan to participate in upcoming blood drives

Marcus should have paid closer attention to what aspect of topic selection?
a. Consider your audience.
b. Consider the occasion.
c. Consider your experiences and interests.
d. Consider current events.


c

Communication & Mass Media

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By engaging in CSR, firms are able to ______.

a. coordinate their messages b. enhance their reputations c. globalize more rapidly d. integrate social media

Communication & Mass Media

When we assign meaning to a message, we are in a stage of the listening process called understanding

Indicate whether the statement is true or false

Communication & Mass Media

Once an ethnographer has chosen his field site, he can begin observations

Indicate whether the statement is true or false.

Communication & Mass Media

Active Pharma decides to launch its new drug by holding a conference and sending out invitations to doctors and other medical practitioners

At the conference, participants were allowed to discuss the benefits of the drug and other aspects of its administrations. Which department would work closely with the marketing team to conduct this event? a) Public relations department b) Legal department c) Public litigations department d) Administrative department

Communication & Mass Media