The GE / Honeywell merger was:
a. allowed by the US Department of Justice.
b. allowed by the EU Commission.
c. blocked by the EU Commission.
d. Both a and c
d
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Even in the face of such tough and growing competition, Adidas still enjoys high brand loyalty among older Europeans. The company recruits young people and pays them to wear Adidas shoes in public. This is an example of:
A) local advertising. B) pattern advertising. C) global advertising. D) advocacy advertising. E) image advertising.
Assume that in your hand you hold an ordinary six-sided die and a dime. You toss both the die and the dime on a table. a.What is the probability that a head appears on the dime and a six on the die?b.What is the probability that a tail appears on the dime and any number more than 3 on the die?c.What is the probability that a number larger than 2 appears on the die?
What will be an ideal response?
You are a marketing consultant for a firm that wants to target members of Generation X. Based on your knowledge of this demographic group, your advice to this firm would be to _____.
A. emphasize freedom from work and commitment B. emphasize the importance of their children's education C. avoid topics dealing with materialistic possessions D. emphasize the baby boom culture E. concentrate on social networking as the best way to reach this group
All of the following participative programs accent team work EXCEPT:
A. quality circle programs. B. total quality management. C. self-managing teams. D. suggestion programs.