How can marketers use sentiment analysis?

a. To obtain insight into the mix of features people want, and the product’s strengths and weaknesses.
b. To indicate perceptions of the company in terms of product quality, service quality, performance, and value.
c. To systematically utilize reviews when making purchase decisions.
d. A & B only.
e. All of these.


d. A & B only

Business

You might also like to view...

Explain violation valence.

What will be an ideal response?

Business

Identify and give examples of the four major categories of strategic alliances

What will be an ideal response?

Business

The objective of capital budgeting is to help only in the preparation of reports that will be submitted to the managers

Indicate whether the statement is true or false

Business

Alexis sells half of her Triple A Ranch land to the Big B Ranch. On the land is a reservoir. In the deed, Alexis retains the right to remove a lim-ited amount of water per day from the res-ervoir. This right is

a. a tenancy at sufferance. b. a license. c. an easement. d. a profit.

Business