Why is the recording unit important in a content analysis?
What will be an ideal response?
a. For example, from a given document, news source, or other material, the researcher may want to code (1) each word, (2) each character or actor, (3) each sentence, (4) each paragraph, or (5) each item in its entirety. To measure concern with crime in the daily newspaper, the recording unit might be the article. To measure the favorableness of news coverage of presidential campaigns in news weeklies, the recording unit might be the paragraph. And to measure the amount of attention focused on different government institutions on television network news, the recording unit might be the story. Generally, if the recording unit is too small, each case will be unlikely to possess any of the content categories. If the recording unit is too large, however, it will be difficult to measure the single category of a content variable that it possesses (in other words, the case will possess multiple values of a given content variable).
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Congressional voting decisions
a. are rarely based on personal views. b. can be influenced by interest groups. c. are seldom determined by party affiliation. d. are rarely made with voters in mind. e. are never influenced by the president.
To redress a problem in the U.S. that is caused by globalization, a policy advocate can:
a. Enact a policy that requires corporations to give advance notice of facility closure. b. Discourage amnesty for illegal immigrants. c. Encourage local governments to invest more resources in holding on to skilled workers. d. All of the choices
Which clause in the Constitution requires that the judicial decrees and contracts made in one state will be binding and enforceable in another?
A. direct commerce B. due process C. equal protection D. full faith and credit
In political science research, statistics measure which of the following?
a.) variation over time b.) precision in data collection c.) relationships between variables d.) population distribution