A brand sets up a Facebook page to promote itself. In the PESO model, which medium type is this?

a. paid media
b. earned media
c. shared media
d. owned media


d. owned media

Communication & Mass Media

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The broad reason for giving a presentation is the ________ purpose of the speech

Fill in the blanks with correct word

Communication & Mass Media

The biggest drawback to using information from government agencies is ________

A) too much information B) too little information C) unreliable information D) takes too long to receive

Communication & Mass Media

Which of the following is NOT a word that describes how movie rotation rescheduling occurs?

a. Sell-through b. Premieres c. Carryovers d. Encores e. None; all of the above describe movie rotation

Communication & Mass Media

The attempt to have a viewpoint accepted at the exclusion of all others is

A) publicity B) propaganda C) public information D) press agentry E) public relations

Communication & Mass Media