Which of the following permits a story to run for more than a minute?

a) Mini-documentary
b) Sound bite
c) Voicers
d) Wrap-around


ANS: a

Communication & Mass Media

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Management focuses on fundamental issues related to change success and allows employees the freedom to explore various possibilities when it uses the ____________________ approach.  

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

You establish vividness by presenting your idea so that your listeners

A) remember it. B) believe it. C) understand it. D) analyze it.

Communication & Mass Media

Quintilian's ideal orator was someone who could promote their own interest while convincing their audience that it was for the common good

Indicate whether the statement is true or false.

Communication & Mass Media

Communicating with other people promotes personal health

a. True b. False Indicate whether the statement is true or false

Communication & Mass Media