What is ERP? Why was it developed?
What will be an ideal response?
ERP stands for Enterprise Resource Planning systems. ERP systems are manufacturing information systems that are intended to connect all functional areas and operations of an organization, as well as its suppliers and customers, in some cases, via a common software infrastructure and database. The systems utilize a centralized and shared database that allows the organization to easily share information and communicate quickly with all of its internal functional members as well as any participating supply-chain partners.
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Which of the following is an informal control method in global marketing?
A) transfer of people B) measuring share of market C) indicative planning method D) marketing audit
Which of the following is one of the four consumer perception dimensions used by ad agency Young & Rubicam to measure brand strength?
A) brand conformance B) brand consistency C) brand convenience D) brand extension E) brand relevance
Maywood, Inc. has a current ratio of 6.00. This indicates that the company has $6 in ________
A) current liabilities for every $1 of current assets B) total assets for every $1 of current liabilities C) current assets for every $1 of current liabilities D) total assets for every $1 of current assets
Cole's work group is responsible for creating product user manuals. The group is becoming increasingly frustrated with the development team, which continues to push out the dates for providing product information for the manuals. This is an example of
A. intergroup conflict. B. group cohesiveness. C. group deviation. D. intragroup conflict. E. group conformity.