Zebra's chief marketing officer is concerned that beginning to sell internationally means committing a significant outlay of resources, but the international markets do not have potential for significantly more profits than the U.S. market

Question

Which of the following, if true, most weakens his argument?
A) There are a limited number of international markets in which it would be practical for Zebra to expand.
B) Many international markets are relatively untapped compared to the U.S. market.
C) Selling internationally requires a great deal of overhead cost when compared to selling in the U.S. market.
D) Trade restrictions are very low in the countries that Zebra is planning to expand to.
E) Businesses always have to spend money in advance to make money later.

Answer 1

Answer: B
Explanation: B) If Zebra Networking is motivated to seek out additional sources of sales revenue not available in the U.S. market, it's most likely to find such revenue sources if the international markets are relatively free of companies that pose direct competition. Choices A and C strengthen the argument. Choice D is not relevant to the concern about whether the up-front investment of resources will be profitable enough. Choice E: The chief marketing officer is no doubt aware that businesses must spend money to make money, but this does not relate to his concern, which is about whether this particular proposed expansion of business will be profitable enough.