Negative emotions, particularly fear appeals, are generally more effective than using positive emotions as motivators.

Answer the following statement true (T) or false (F)


False

Communication & Mass Media

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Even though consistency is good, variety should also be used in designing a web site

Indicate whether the statement is true or false

Communication & Mass Media

Interviews that have influence as the ultimate goal, such as the interviewer appearing to be gaining information but is actually attempting to influence the thoughts or actions of the interviewee, are known as ______.

a. helping interviews b. exit interviews c. informative interviews d. persuasive interviews

Communication & Mass Media

The strategies of refutation by denial and extenuation are not usable in opposing propositions of value

Indicate whether the statement is true or false.

Communication & Mass Media

Photojournalists bring what two things to a story?

a. illustration and visual context b. illustration and color c. action and emotion d. sweep and perspective

Communication & Mass Media