Describe apprehension as a contextual influence of compliance gaining and give an example.

What will be an ideal response?


Apprehension is based on anxiety resulting from the circumstances. Certain compliance-gaining situations are more stressful than others—for instance, asking a supervisor for a raise, seeking a higher grade on an assignment from an instructor, or asking someone out on a date.

Communication & Mass Media

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The communication competency skill that involves the ability to convey information clearly and unambiguously is identified by communication scholars Burleson and Samter as __________.

A. referential skill B. narrative skill C. persuasive skill D. conversational skill

Communication & Mass Media

Jane Campion of New Zealand made which of the following acclaimed movie set in New Zealand with, principally, American stars

a. Once Were Warriors b. The Piano c. Babe d. Angel at My Table

Communication & Mass Media

According to the text, an advertising executive at Wyse Advertising estimated that a

certain percentage of all ads used some form of subliminal technique. What percentage was cited?

a. 2% b. 10% c. 25% d. 50% e. 80%

Communication & Mass Media

What is the one additional step that speakers are encouraged to pursue in the audience analysis process?

a. post speech analysis b. two-week check in with audience c. send thank-you letters to the audience d. distribute contact information after the speech

Communication & Mass Media