When designing a Web site that includes several pages, you might find that it pays to do some research before structuring your navigation.  Describe the card sorting technique and how it is used to learn how visitors think.

What will be an ideal response?


Card sorting is a technique you can use to involve actual or potential Web site visitors in the research process.

To perform a card sort, take a stack of index cards and on each card write the name of a topic, feature, or piece of content that is currently on your site or you are planning to have on your site. (Using about 25 cards works well for a small site. You may need more for a larger one.)

Recruit five to ten people who either use your site or are members of your site's target audience, and make an appointment with each. At the meeting, ask the person to read through the cards and to put cards they feel are related together into groups and to label each group. Record the results of each session on a spreadsheet. At the end of the process, review the information you gathered.

Everyone thinks a bit differently, so you'll never have complete agreement, but look for trends that can help you decide how to group and label the content on the site.

Computer Science & Information Technology

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Why has the entertainment industry leveraged its power to sell movie tickets, albums and other entertainment-related content over the Internet?

(a) The current industry trend is to sell merchandise over the Internet. (b) It gives the different media production studios an opportunity to show off their newest technological advances. (c) They have recognized and would like to take advantage of the fact that the Web is based on the development and exchange of high-quality information and multimedia. (d) Selling merchandise over the Web enables them to sell to international locations.

Computer Science & Information Technology

Why has VDI (Virtual Desktop Infrastructure) become such a major player in IT data centers?

What will be an ideal response?

Computer Science & Information Technology