Assembling a radio commercial may include:

A. writing the script or putting the concept together
B. narrating the commercial C. doing the hands-on production work
D. convincing the client that your approach is the proper one
E. both A & B
F. A, B & C
G. all of these
H. none of these


G. all of these

Communication & Mass Media

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Public relations is licensed by state and federal governments

Indicate whether this statement is true or false.

Communication & Mass Media

Developing a strategic plan allows the speaker to

A) respond to the rhetorical situation. B) create a rhetorical situation. C) speak at the rhetorical situation. D) create a specific situation. E) respond to the specific purpose.

Communication & Mass Media

Alma used __________ distance when she sat close to her romantic partner on the couch while watching a scary movie

a. intimate b. personal c. social d. public

Communication & Mass Media

The Behavioral Assessment Scale for Intercultural Competence (BASIC) is based on the premise that others will determine a person's level of intercultural competence by focusing on

A) internal attitudes. B) projections of what an individual might do. C) intentions. D) behaviors.

Communication & Mass Media