Communication apprehension describes a speaker’s anxiety about speaking to another person or a group

Indicate whether the statement is true or false.


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Communication & Mass Media

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Gita is moderating a focus group to find out where college students go to download music. She begins with specific questions about particular sites and then builds to general questions about the process of downloading music. This approach is called the "funnel technique."

Indicate whether the statement is true or false

Communication & Mass Media

Barry is an excellent entertainment journalist. He does not get disheartened when celebrities do not return his calls, cancel interviews, or answer his e-mails

He diligently sticks to his task, interacts with celebrities, and writes interesting stories about their lives. Which must-have quality of a successful journalist does Barry possess? a) Persistence b) Reachability c) Capacity d) Flexibility

Communication & Mass Media

The National Association of Broadcasters was initially formed to

A) ensure that broadcasters received the same preferred tax treatment as newspapers. B) prevent television stations from gaining an advantage over radio stations. C) give advertisers one source where they can buy time on any radio or television station. D) reduce the chaos of over-crowded airwaves by regulating radio broadcasters.

Communication & Mass Media

Speaking occasions can be classified into three categories:

A) active, passive, and interactive. B) extemporaneous, memorized, and manuscript. C) introduction, body, and conclusion. D) ceremonial, deliberative, and forensic. E) captive, voluntary, and hostile.

Communication & Mass Media