What do Bobby and Carrie share if they are both avid fans of the same football team?

A. A belief system
B. A co-culture
C. A social custom
D. A language


Answer: B

Communication & Mass Media

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Concentration of buyers and sellers, product differentiation, and barriers to entry are important criteria used in determining

a target markets b. geographical market c. market structure d. audience niches e. none of the above

Communication & Mass Media

What is wrong with the following main points from Ryan's speech about the Civil War? I. The southern economy was threatened. II. Southerners wanted to preserve state sovereignty

III. Southerners resented the superior attitude of Northerners. IV. Northerners were influenced by abolitionists. A) The points are not simple. B) The points are not balanced. C) The points are not coherent. D) The points are not discrete. E) The points are not parallel in structure.

Communication & Mass Media

The study of the persuasive effect of writing history in particular ways and the reasons why particular reports and analyses are offered by specific authors is known as which of the following?

a. Ethnography b. Historiography c. Genealogy d. Rhetorical studies

Communication & Mass Media

The American culture would be considered a high-context culture

Indicate whether the statement is true or false.

Communication & Mass Media