The original marketing strategy of McDonald's in Brazil
A. promoted a beer with lunch.
B. tried to Americanize Brazilian eating habits.
C. completely changed the menu to include Brazilian favorites.
D. took into consideration the Brazilian habit of eating hot foods, like hamburgers, on the beach.
E. focused on the Sunday evening dinner market.
Answer: B
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One of Franz Boas's principal criticisms of nineteenth-century anthropologists was that __________
A. they failed to make use of archaeological evidence for pre-literate societies B. their theories were based on "armchair anthropology" and not their own fieldwork C. there was too much cultural relativism in their interpretations D. they failed to assign adequate importance to biological effects on culture
The __________ of Peru had a system of parallel descent with inheritance following parallel lines as well
a. Jivaro b. Inca c. Dinka d. Kwakiutl
___________ categories are based on the idea that individual terms are in the category to a certain degree. Membership in these categories is often signaled in English by words such as sort of, somewhat, and loosely speaking
Fill in the blank(s) with correct word
The U.S. baby boom of the late 1940s and 1950s
A. promoted renewed interest in applied anthropology during the 1950s and 1960s. B. fueled the general expansion of the U.S. educational system, including academic anthropology. C. worked to shrink the world system. D. brought anthropology into most high school curricula. E. produced a new interest in ethnic diversity.