A public relations plan developed and executed for a single, one-time purpose is called _________

A) a standing plan
B) a logistical plan
C) an ad hoc plan
D) a flexible plan
E) a contingency plan


Answer: C

Communication & Mass Media

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What purposes does Spanglish serve?

What will be an ideal response?

Communication & Mass Media

The problems that the text highlights with the Bennett model of news include all of the following EXCEPT

A) deadline haste often undermined high-quality and in-depth reporting. B) ego-driven reporters aggrandized themselves and got front-page coverage with sensationalism. C) too often reporters simply accepted "the official version of stories" instead of investigating D) trends that weren't tied to big, recognizable events were often overlooked and went unreported.

Communication & Mass Media

When you present a persuasive speech, you are an advocate for the position you present

Indicate whether the statement is true or false

Communication & Mass Media

Keri really enjoys talking with people, learning how they feel about a topic, and sharing personal information. How would you describe Keri's listening style?

A. critical listening B. task-oriented listening C. relational listening D. analytical listening

Communication & Mass Media