Internal marketing is more important for goods manufacturers than service firms.
Answer the following statement true (T) or false (F)
False
It is critical that service firms practice internal marketing, which means treating employees as customers and developing systems and benefits that satisfy their needs. While this strategy may also apply to goods manufacturers, it is even more critical in service firms. See 12-6: Internal Marketing in Service Firms.
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What will be an ideal response?
?The Fed uses the target federal funds rate as a primary tool of monetary policy compared to reserve requirements.
Answer the following statement true (T) or false (F)
Categorical data _____
a. are always nonnumeric b. may be either numeric or nonnumeric c. are always numeric d. indicate either how much or how many
One of the disadvantages of interactive voice response (IVR) is that it cannot handle massive call volumes
Indicate whether the statement is true or false