Describe three types of special occasion speeches

What will be an ideal response?


Answer: The goodwill speech is part information and part persuasion. On the surface, the speech informs the audience about a product, company, profession, institution, or person. Beneath this surface, however, lies a more persuasive purpose: to heighten the image of a person, product, or company—to create a more positive attitude toward this person or thing. Many speeches of goodwill have a further persuasive purpose: to get audience members ultimately to change their behavior toward the person, product, or company. The commencement speech is designed to congratulate and inspire the recent graduates and is often intended to mark the transition from school to the next stage in life. The speech of inspiration is designed to raise the spirits of an audience.

Communication & Mass Media

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