What is a distinct difference between the social science approach and the interpretive approach?
a. The social science approach emphasizes content analysis, while the interpretive approach emphasizes observation in a naturalistic setting.
b. The social science approach seeks to uncover power differentials between individuals, while the interpretive approach seeks to uncover power differentials between social classes.
c. The social science approach is critiqued for providing little insight into individuals’ beliefs and attitudes, while the interpretive approach is critiqued for pulling in too many research participants.
d. The social science approach attempts to find universal laws, while the interpretive approach focuses on individualized communication.
Answer: d
You might also like to view...
Self-disclosure is most likely to reveal information that is ______.
a. private and confidential b. private and controversial c. public and controversial d. public and not sensitive
PR practitioners like to think in terms of an integrated approach to communication
Indicate whether the statement is true or false
Which of the following influences the communication environment?
A. historical period B. time C. place D. All of the answers are correct.
Which of the following principles should a performance review interviewer keep in mind when using the management by objectives (MBO) model?
A. The interviewer should keep the number of measurable objectives critical to a performance to more than eight. B. The interviewer should use less number of criteria to ensure greater accuracy of measurement. C. The interviewer should initiate practices to make the value of a performance measurable when it is abstract. D. The interviewer should state results in terms of absolutes rather than ranges.