Investors who buy stock in lots of fewer than 100 shares are said to be purchasing ________
A) round lots
B) small lots
C) odd lots
D) off lots
Answer: C
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Operating revenue to operating property for a railroad is a turnover type ratio
Indicate whether the statement is true or false
The primacy effect is said to persist due to ______, where initial information affects the conclusion one draws, and this conclusion then impacts later judgments.
A. stereotypes B. recency effect C. belief perseverance D. belief updating
Febreeze is an odor-controlling spray that is manufactured by Procter & Gamble. When Febreeze was introduced, a few people in an Internet chat room stated that the product was harmful to house pets. Though untrue, unfortunately the rumor spread. If P&G had not been convinced it would be a very successful product, it would have dropped Febreeze from its P&G product line as a result of
A. consumer ethnocentrism. B. a lack of back translation. C. cultural insensitivity. D. negative word of mouth. E. poor opinion leadership.
Goodwill is a benefit of having an established business and loyal customers
a. True b. False Indicate whether the statement is true or false