A marketer would be most likely to use information from a SWOT analysis in which section of a marketing plan?
A) measurement and controls
B) company description, purpose, and goals
C) forecasting
D) marketing situation
E) executive summary
D
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Investment in foreign subsidiaries is less risky when:
A. laws in the host country that apply to repatriate earnings are complex. B. the host country has higher tax rates. C. the host country is politically unstable. D. exchange rates are volatile. E. the subsidiaries are geographically (globally) diversified.
Decision trees are typically analyzed from right to left
Indicate whether the statement is true or false
________ gives employees a series of job assignments in various functional areas of the company or movement among jobs in a single functional area or department.
A. Job rotation B. Job evaluation C. Job design D. Job enlargement E. Job specification
Which of the following is not characteristic of case studies?
A. They often depict realistic situations. B. They allow trainees to act out skills. C. They allow trainees to analyze situations and make recommendations. D. Trainees' recommendations are hypothetical.