Mouth-Waterin' Eats Company wants to sell its candy in a normal-sized package labeled "Gigantic Size." NuFabrics, Inc., wants to advertise its sweaters as having "That Wool Feel," but does not want to specify on labels that the sweaters are 100 percent polyester. What stops these firms from marketing their products as they would like?
What will be an ideal response?
There are a number of federal and state laws that deal specifically with information given on labels and packages, including the Fair Packaging and Labeling Act of 1966 and the Wool Products Labeling Act of 1939. In general, the information on such labels must be truthful. There are also other state and federal laws that prohibit unfair and deceptive advertising, including labels. These laws include the Federal Trade Commission Act of 1914.
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A) the emphasis on pushing products B) the focus of a business to maximize profits C) the responsibility of a business to create value D) the provision for customer-perceived benefits
Costs for which of the following activities would not be included as part of research and development (R&D) costs?
A) ?testing in search for or evaluation of product or process alternatives. B) ?adaptation of an existing capability to a particular requirement or customer's need as part of a continuing commercial activity. C) searching for applications of new research findings or of other knowledge?. D) ?design, construction, and testing or preproduction prototypes and models.
In vertical analysis, line items on the income statement are generally expressed as a percentage of
A) net income. B) net sales. C) cost of goods sold. D) total assets.
A common problem of team writing is
A) sloppy format. B) lack of organization. C) multiple voices. D) lack of detail. E) excessive informality.