All of the following are business products except
A. color televisions in the electronics department of a large retail store.
B. iron ore in a steel plant.
C. small hand tools in an automobile repair shop.
D. toner cartridges in the supply closet of a word processing center.
E. a new appliance in someone's home.
Answer: E
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The statement "I won't give Roberto such a tight deadline again" reflects the ______ component of an attitude.
A. affective B. decisional C. cognitive D. behavioral or intentional E. factual
In television advertising, the combined impact of message frequency and reach produces an index called ________
A) customer response index B) marketing penetration index C) advertising elasticity index D) gross rating points E) market share index
When in situations they dislike, employees with positive core self-evaluation tend to
A. blame other people for their problems. B. experience high job dissatisfaction. C. act aggressively toward others. D. experience feelings of anger, guilt, and nervousness more than others. E. seek change in socially acceptable ways.
A detailed set of rules adopted by the board of directors after a corporation is incorporated that contains provisions for managing the business and the affairs of the corporation are referred to as ________.
A. ultra vires rules B. articles of incorporation C. bylaws D. corporation codes