In his assertion that "Nothing is clear in and of itself but in some context for some person," communication scholar Robert L. Scott meant that __________.

A. when we talk with others, we say things in certain ways that undermine the creation of meaning
B. one person's perceptions are not more accurate than another's
C. words are static and unchanging
D. communication occurs in a linear, step-by-step fashion


Answer: B

Communication & Mass Media

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The working outline should contain __________ main points

a. six to ten b. two to five c. one or two d. four to seven

Communication & Mass Media

Which of the following is NOT a part of the motivated sequence pattern used to organize a persuasive speech?

a. attention step b. action step c. satisfaction step d. visualization step e. transition step

Communication & Mass Media

You do this in order to gain the trust of your audience and establish your knowledge and competency.

A. catch the audience's attention B. reveal the topic to the audience C. establish credibility with the audience D. preview the speech for the audience

Communication & Mass Media

Tony, an international student, wanted to give an informative speech on his home country and culture. The best source of information for Tony would be

A) the Reader's Guide to Periodical Literature. B) his personal experience. C) the Internet. D) interviews with experts. E) an encyclopedia.

Communication & Mass Media