For which measurement scale must the change in the attribute measured among assigned numbers be equal and the zero point imply the absence of the attribute measured?

a. Interval scale
b. Ratio scale
c. Ordinal scale
d. Both a and b


ANSWER: B

Business

You might also like to view...

Values-based cultures are also known as ________ cultures.

Fill in the blank(s) with the appropriate word(s).

Business

The legal environment affecting labor relations includes all of the following except:

A. monetary policy. B. common law. C. bankruptcy codes. D. deregulation.

Business

The effect of the Excel formula =20*RAND()

A) is that twenty entries of a random variable with a mean of zero will be created. B) is that twenty entries of a random variable with a mean of one will be created. C) is that one entry of a random variable with a mean of twenty will be created. D) is that one entry of a random variable with a mean of ten will be created.

Business

Compare and contrast the concentrated and differentiated targeting strategies of market segmentation.

What will be an ideal response?

Business