An approach that is UNLIKELY to help a company's low-cost provider strategy succeed is
A. possessing resources and capabilities to keep costs below those of its competitors.
B. pursuing cost-effective management of value chain activities better than rivals.
C. having the innovative capability to bypass certain value chain activities being performed by rivals.
D. evolving the capabilities to simultaneously deliver lower cost and higher-quality/differentiated features.
E. deploying effective leveraging of cost drivers.
Answer: D
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The ________ time for an activity represents low-costs, realistic, efficient methods for completing the activity under typical conditions.
Fill in the blank(s) with the appropriate word(s).
A firm can successfully break through the clutter of competitors who are making similar claims by
A) taking its message global. B) organizing edgy, barely legal publicity stunts. C) over-inflating product benefits. D) relying solely on non-media connectors. E) finding the right hook for its pitch to target media.
A local science museum normally sells tickets to its museum for $5 each. The daily maximum capacity of the museum is 1,000 visitors. At the maximum capacity, fixed costs are $2 per visitor and variable costs are $1.50 per visitor. A local school group has approached the museum wishing to purchase 50 special passes at a cost of $2.50 each. Assuming the museum has excess capacity, if the special
order were accepted, net income would: A) increase by $50.00. B) decrease by $125.00. C) increase by $125.00. D) decrease by $50.00.
Which criteria of energizing the client toward action relates to ensuring the data describes current facts?
a. Relevant b. Influenceable or manageable c. Descriptive d. Selective