Motivational messages in advertising can move people to action to some extent
Indicate whether this statement is true or false.
TRUE
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In television scripts, graphics should
a) Be simple and concise. b) Match the wording in the script. c) Enhance the story. d) All of the above.
Groups with the most power determine what the acceptable communication system of their entire society will be.
Answer the following statement true (T) or false (F)
Japanese has as many as ____________ different ways to say I, depending on whether you want to be polite, casual, businesslike, or arrogant; to emphasize your family role, your social situation, age, or gender.
a. 50 b. 30 c. 100 d. 70
Which values are held by most people living in the United
States? a. progress and loyalty. b. progress and humbleness. c. progress and independence. d. progress and tolerance. e. progress and family values. Page references: 60