Globalization links nations together based on geographic, cultural, linguistic, and historical commonalities
a. True
b. False
ANSWER:
False
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A successful public relations campaign begins with ______.
a. a diagnosis of the organization’s needs b. a commitment of resources to the task or assignment c. assigning qualified individuals to manage the campaign d. reporting to the organization leaders about the nature of the campaign
Which of the following does NOT have the goal of accentuating a special occasion?
a. a toast at an awards banquet b. a speech about the history of American agriculture c. a speech given at Ground Zero on 9/11 d. a speech given by a proud father at his son's bar mitzvah
__________ is a combination of your personality and dynamism as seen by the audience
a) Emotional state b) Competence c) Charisma d) Character
Choose the research term that describes the degree of similarity in measurements captured at different points in time.
A. Validity B. Test-Retest reliability C. Reliability D. Split-Half reliability