Service breakdowns do not occur in all industries.
Answer the following statement true (T) or false (F)
False
Service breakdowns occur daily in all types of organizations. For example, a service breakdown can occur when a volunteer at a silent auction for charity misplaces an item won by a donor.
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A recent Consumer Reports study analyzed toasters and found that the average performance rating for all toasters tested was 70 with an average price of $33
Coffers is a brand of toaster that sells for $32 and received an overall performance rating of 84. What is Coffers's relative performance against other toasters tested? A) 4 B) 38 C) 83.5 D) 98.5 E) 120
If Gwen hands Lisa a detailed offer for the purchase of Lisa's pottery wheel and Lisa signs the offer without changing any of its terms, the parties have created a:
A. unilateral contract. B. multilateral contract. C. contingent contract. D. bilateral contract.
If a management accountant gives information about a future merger of his or her company to a relative, the accountant has acted unethically
Indicate whether the statement is true or false
________ affords the marketing manager an opportunity to develop a rational pricing strategy across a complete line of related items.
A. Price bundling B. Product line pricing C. Reference pricing D. Prestige pricing E. Captive pricing