As a specific purpose statement, "To inform my audience about computer technology" is too

A. broad.
B. figurative.
C. detailed.
D. impersonal.
E. trivial.


Answer: A

Communication & Mass Media

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Michael needs a book, but it is not listed in his college library's online catalog. He

has also checked the catalog at his local public library, but it likewise does not have the book. How should he proceed? A) Search the collections of other libraries via his college library's Web site and request an interlibrary loan if he finds the book listed. B) Search the Internet Public Library, using subject terms to direct the search C) Search a library subscription database, using subject terms to direct the search D) Go to the Library of Congress's Web site and request that they provide an e-copy of the publication

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. Sensory aids are a type of visual aid.  2. When Meghan presented graphs while talking about statistics on water pollution, she was using dual coding.  3. Dual coding involves using symbols other than words.  4. Using sensory aids can potentially bore the audience because such aids require more mental energy to understand.  5. Multimedia materials combine text, graphics, video, and sound into one package. 

Communication & Mass Media

People uncomfortable with conflict usually adopt the _____________ style

Fill in the blanks with correct word

Communication & Mass Media

Aristotle's term for credibility is

a. ethos. b. pathos. c. logos. d. credos.

Communication & Mass Media