Which of the following is one of Ritzer's principles of the “McDonaldization of society”?
A. change
B. spontaneity
C. qualification
D. efficiency
D. efficiency
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The case study on the Bratz dolls illustrates
a. how the toy industry has made much progress in creating racially diverse dolls. b. how the toy company capitalizes on racial differences as hip and desirable commodity to consume. c. how racial diversity in children’s toys can enhance intercultural communication. d. how racial diversity in children’s toys is the first step toward multicultural understanding.
The process by which we learn the rules and norms of a culture different from our native culture is called
A) enculturation. B) acculturation. C) acceleration. D) socialization.
"The lakeshore condominium project will offer potential buyers a variety of options,
but it may be too expensive for most potential home buyers in the Marquette area," is (a) a policy claim (b) a simple claim statement (c) a qualified claim statement (d) all of the above
When developing message strategy, you should consider all of the following in the audience profile, EXCEPT:
a. Lifestyles b. Norms and Beliefs c. Attitudes d. Income