Orrin was reluctant to follow a new customer service policy that his company adopted. Orrin's boss, Bella, told him that if he did not begin following the policy immediately, he would lose the chance at a bonus he hoped to get. Bella used ________ to overcome Orrin's resistance to change.
A. participation
B. cooptation
C. facilitation
D. coercion
E. negotiation
Answer: D
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Which of the following products is most likely to undergo alpha and beta testing?
A) food products B) industrial goods C) consumer products D) commodities E) FMCG products
During which of the following stages in new product development decision making do managers analyze if they can find a good thought consumers say they would try?
A) idea generation B) idea screening C) business analysis D) concept development and testing E) product development and testing
When people are ______, they are motivated to put in the extra effort to successfully reach a goal.
A. compliant B. resistant C. coerced D. committed
Dividend yield is computed by dividing earnings per share by the market value per share.
Answer the following statement true (T) or false (F)